Website Speed Optimization

Improve Website Conversion Rate
Excellent User Experience
Error Free Website
Faster Websites Leads to More Sales

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Speed up your website, Enhance chances to get more Sales & highest SEO rankings!

Website performance optimization, the focal point of technologically superior website designs is the primary factor dictating success for modern online businesses. After all, unimpressive website performance kills business bottom line when the torture of waiting for slow Web pages to load frustrates visitors into seeking alternatives – impatience is a digital virtue!

And speed sells!

Lightning-fast page load speed amplifies visitor engagement, retention, and boosts sales. Instantaneous website response leads to maximum conversion rates, and every 1 second delay in page load decreases customer satisfaction by 16 percent, page views by 11 percent and conversion rates by 7 percent according to a recent Aberdeen Group research.

The term essentially refers to the speed with which Web pages or media content is downloaded from website hosting servers and displayed onto the requesting Web browser. Page load time is the duration between clicking the link and displaying the entire content from the Web page on the requesting browser.

Website performance subsequently impacts search engine rankings developed under proprietary and undisclosed algorithms, incorporating key factors including page speed, user experience, website responsiveness and a whole lot of other website performance metrics.

The absolute critical principle in maximizing website performance is to focus on page speed optimization from the ground up. Performance optimization plugins, server side scripts and final tweaks have minimal – however noticeable – impact on page speed and load times. Yet, Web developers and online business owners tend to overlook page load times in their website development and design strategies.

At 8-10 seconds of delay, visitor attention is barely kept. The sensation of impatience, frustration and feeling of abandonment is usually strong enough to keep visitors from revisiting such slow websites again.

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Website Speed Optimizaiotn

Get to know the website speed optimizaiton service

What is Website Speed?

The term essentially refers to the speed with which Web pages or media content is downloaded from website hosting servers and displayed onto the requesting Web browser. Page load time is the duration between clicking the link and displaying the entire content from the Web page on the requesting browser.

It’s Importance

Lightning-fast page load speed amplifies visitor engagement, retention, and boosts sales. Instantaneous website response leads to maximum conversion rates, and every 1 second delay in page load decreases customer satisfaction by 16 percent, page views by 11 percent and conversion rates by 7 percent according to a recent Aberdeen Group research.

Performance Impacts Sales

Forrester consulting firm recently studied the state of consumer online shopping expectations and evaluated how underperforming websites kill business bottom line whereas high-level website performance rapidly boosts sales.

The research finds 88 percent of internet users choose online retailers delivering high-performance and user-friendly website experience, and almost 50 percent abandon websites that fail to load within 3 seconds.

 

Performance Impacts Conversion

As the most important and powerful internet metric for online businesses, conversion rates holistically depend on website KPIs in establishing competitive advantages for online retail platforms.

In the cyber world, traditional marketing campaigns alone do not boost conversion rates without improvements in website user experience – comprising of page speed and website responsiveness.

Performance Impacts User Engagement

User engagement statistics feed the cauldron of website analytics in developing best strategies to optimize online sales. Online businesses established in the competitive cyberspace well understand the importance of website performance and tools that analyze and predict next-best actions correlating page speed and revenue.

 

Performance Impacts Usability

Websites with the steepest learning curve achieve the highest customer lock-in. Internet users consider the time taken in learning to use alternate websites as a significant switching cost, which acts as a mechanism to lock them in to online services offered via high-performance websites.

The relationship elements between website usability and customer loyalty are tied down to website KPIs, including page speed, load time and website responsiveness to user requests. A hypothetical model of website speed optimization puts these elements into consideration, with characteristics such as Site Trust, Interactivity and Information relevance considered as a subset of website usability by end-users.

Similarly, Web crawlers and search engines measure website performance in terms of page speed, navigability, user experience, responsiveness and reachability to global audience as a subset of Search Engine Optimization impacting search rankings.

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Leave us your requirements, and our team will contact you in less than 24 hours!

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